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Digital Agencies

A brand’s digital strategy is more important than ever in the converged world and advertising is a key monetiser of the digital media presence of any business.

By blending our first rate commercial technology, intellectual property, advertising/marketing and digital media expertise, we provide focused advice to supplier agencies and their business clients as they seek to maximise the value of their online operations.

Key areas of our expertise include:

Development of digital presence:

  • Advising on website development and hosting terms
  • Assisting with domain names selection, registration, maintenance and protection
  • Agreements for search marketing and optimisation

Advertising and marketing:

  • Terms for affiliate marketing programmes
  • Contracting for online, SMS and MMS, IPTV, viral, in-game, and print and broadcast products and services, advertising and promotions
  • Advising on sponsorship, endorsement and merchandising arrangements

Intellectual property protection:

  • Advising on effective brand strategy
  • Trade mark registration
  • Advising on implementation of policing and enforcement programmes for brands and trade marks

Regulatory compliance:

  • Assisting with clearance of promotional copy and content for all media
  • Advising on compliance with the various statutory and self regulatory regimes
  • Liaising with regulatory authorities

 

Our recent experience includes:

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Kemp Little LLP Solicitors, Cheapside House, 138 Cheapside, London, EC2V 6BJ
Tel: +44 (0) 20 7600 8080    Fax: +44 (0) 20 7600 7878
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